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Fiduciary Responsibility

Posted in News.

Fiduciary Responsibility

Holding a distinguished position of fiduciary responsibility, FIDELIS iM is a Registered Investment Advisor (RIA). We are a fiduciary to all of our clients and we have held this distinguished standard since our inception. Led by firm President, Keegan Denn, a CERTIFIED FINANCIAL PLANNER™ Professional; our fiduciary foundation runs deep.

fi·du·ci·ar·y: one who acts in utmost good faith, in a manner he or she reasonably believes to be in the best interest of the client

Many investors are not aware of the difference between a fiduciary and the less stringent suitability standard. A financial advisor held to a fiduciary standard occupies a position of special trust and confidence when working with a client. This includes disclosure of how the financial advisor is to be compensated and any corresponding conflicts of interest.

10% percent of wealth management professionals are fiduciaries!

For a CERTIFIED FINANCIAL PLANNER®, the fiduciary standard is anchored in the CFP® Code of Standards. When you work with a CFP® professional, you aren’t just getting advice – you are securing a partnership built on a legal and ethical pledge to put you first.

Did You Know?

The CFP Board’s Code of Standards doesn’t just regulate advisors—it actively protects your wealth. When you work with a CERTIFIED FINANCIAL PLANNER® professional, their strict ethical benchmark translates directly into high-value safeguards for your financial future:

  • Uncompromised Objective Advice: Because they are bound by a strict duty of integrity, every recommendation is filtered through what is best for your balance sheet, never a firm’s sales quota.
  • Guaranteed Alignment of Interests: A continuous, binding fiduciary commitment means your financial goals are legally placed ahead of the advisor’s own compensation or personal gain.
  • Total Transparency on Costs and Risks: You are insulated from hidden agendas. The code mandates proactive, clear disclosures of all potential conflicts of interest and fees before you invest.
  • Absolute Accountability: Your financial security is backed by an enforceable standard. The CFP Board actively monitors compliance, ensuring your advisor maintains the highest tier of competence and diligence in the industry.

Titles for non-fiduciary advisors are unregulated which means they can adopt whatever title they believe makes them sound relevant, including stockbroker, financial consultant, retirement planner, portfolio manager, etc.

Learn more about the value of a fiduciary for investment management.